In the landscape of sales techniques, the debate between cold calling and social selling often arises, leaving many sales professionals pondering the effectiveness and relevance of these strategies in today’s digital age. As the business environment evolves, so do the methods by which professionals connect with potential clients. Let’s dive deeper to explore whether cold […]
Prospecting Like a Pro: Mastering the Art of Finding andQualifying Leads
In today’s competitive business landscape, the ability to find more prospects faster, qualify withprecision the leads, and approach smarter the people and companies in your target — whetherthrough inbound or outbound methods — is more crucial than ever. Effective prospecting strategies can significantly enhance your sales pipeline and, ultimately,your company’s bottom line. With advanced tools […]
Sales Will Still Be About People in 2025 and Beyond
By Mihai Guran, Founder and CEO – SalesOMMO As we look ahead into 2025, the dynamics within sales departments across industries are visibly shifting. As they do at the beginning of any new planning period, over 88% of sales leaders are engaged in redefining roles and deploying new resources (be it personnel, advanced software tools, […]